Legal

Privacy Policy

Last updated: 26 June 2026

This policy explains what personal data BaseData collects when you use this website or deal with us, why we collect it, and the rights and choices you have. We keep data collection to a minimum and we never sell it.

  • We are a business-to-business consultancy for UK social housing. The only personal data you actively give us through this site is what you type into our contact form.
  • We use no advertising or analytics cookies. There is no tracking on this site.
  • The NEC tools in the members area run in your browser; the files you open are not uploaded to us.

1. Who we are

BaseData ("we", "us", "our") is BaseData Business Intelligence Ltd, a company registered in England and Wales under company number 11751494, with its registered office at The Barn, 31 Bridge Street, Hitchin, SG5 2DF. We are the data controller for the personal data described in this policy. We are registered with the UK Information Commissioner's Office (ICO) under registration number ZC169576.

If you have any questions about this policy or your data, contact us at privacy@basedatabi.com.

2. The data we collect, and why

Contact enquiries

When you use our contact form we collect your name, email address, your organisation (optional) and the message you send. We use this only to read and respond to your enquiry and, where relevant, to take steps toward providing services you have asked about. Our lawful basis is our legitimate interest in responding to enquiries, and, where you are asking about engaging us, taking steps at your request before entering a contract. Your message reaches us as an email through Microsoft 365; it is not stored in any separate database on this site.

Calls and meetings

If we have a call or meeting with you, we may record and transcribe it, for example to capture notes, actions and an accurate record of what was discussed. We use Microsoft Teams and its Copilot assistant for this, so the recording and transcript are processed by Microsoft. We will tell you before we record and only do so with your agreement; let us know at any time if you would prefer that we did not.

NEC Housing tools (members area)

Our schema tools (the Wiki, Explorer, Path-to-SQL finder and the Business Objects extractor) run in your web browser. When you open a Business Objects .rep or .wid file in the extractor, the file is read and processed on your own device and is not uploaded to us. If, and only if, you choose the optional "AI clean-up" button, the extracted SQL text (not the original file) is sent to our server and on to Anthropic's API to be reformatted, then returned to you. We do not store it. Please do not paste confidential personal data into that feature.

Technical and security data

Like any website, our hosting provider automatically logs basic technical information when you visit, such as your IP address, browser type and the pages you request. This is used to operate the site securely and reliably and to diagnose problems.

Your preferences

We store your light/dark theme choice and backdrop setting in your browser's local storage so the site remembers them between visits. This stays on your device and is not used to identify or track you.

3. Cookies and local storage

We do not use advertising, analytics or other tracking cookies, and there is no third-party tracking on this site. The only client-side storage we use is strictly functional (your theme and backdrop preferences), which does not require a consent banner under UK rules.

4. Who we share data with

We do not sell your personal data or share it for marketing. We rely on a small number of trusted service providers ("processors") to run the site and work with you:

  • Microsoft 365 (Microsoft) - delivers the email sent from our contact form, and provides Microsoft Teams and Copilot for recording and transcribing calls and meetings.
  • Anthropic - reformats SQL only when you choose the optional AI clean-up in the Business Objects extractor.
  • Vercel - hosts the website and processes its server logs.
  • Google Fonts (Google) - serves the site's fonts to your browser.
  • jsDelivr - serves one interactive-graph script used on the home and Explorer pages.

When the fonts or that script load, your browser contacts Google and jsDelivr directly, and those providers may receive your IP address as part of the request. We may update this list as our setup changes.

5. Marketing

We do not currently send marketing emails or run a newsletter. If we introduce one in future it will be opt-in only, you will be able to unsubscribe at any time, and we will update this policy before we start.

6. International transfers

Some of these providers (for example Microsoft, Vercel, Anthropic and Google) operate outside the UK, including in the United States. Where personal data is transferred outside the UK, we rely on appropriate safeguards, such as the UK International Data Transfer Agreement, the UK Addendum to the EU Standard Contractual Clauses, or an adequacy decision where one applies.

7. How long we keep it

We keep contact enquiries for 24 months after our last correspondence with you, then delete them, unless we need to keep them longer for a legal or contractual reason. Recordings and transcripts of calls and meetings are kept for six months by default in Microsoft Teams. Data processed by the in-browser tools is not retained by us at all.

8. Your rights

Under UK data protection law you have the right to access the personal data we hold about you, to have it corrected or deleted, to restrict or object to how we use it, and to ask for a copy in a portable format. To exercise any of these, email us at privacy@basedatabi.com. You also have the right to complain to the Information Commissioner's Office (ICO) at ico.org.uk, though we would appreciate the chance to put things right first.

9. Changes to this policy

We may update this policy from time to time. The "last updated" date at the top of the page shows when it last changed.